Q: You’ve built a big career with MAC while also growing your personal brand as a MUA. How do you balance both, and what advice do you have for students hoping to do the same?
A: It comes down to time management and setting clear boundaries, while ensuring the work I create aligns with MAC’s values and brand credentials of ‘ALL AGES, ALL RACES, ALL GENDERS’.
My advice for students? Stay consistent with your brand, align your goals with the company’s values, and use social media to showcase your skills. Build a strong portfolio, use every opportunity to learn and grow, stay authentic and always respect the brand you represent.
Q: MAC is a household name worldwide. How do you keep your creativity alive while staying true to the brand?
A: Focus on the brand’s core identity. For MAC, it’s inclusivity, empowerment, and respect. I always look to bring in fresh ideas that reflect my own style and push boundaries within the brand’s aesthetic, ensuring that I’m staying true to MAC’s values.
Q: You train and mentor makeup artists through the MAC Pro Programme. What’s your advice for students breaking into beauty?
A: Never stop learning and practising. Get as much hands-on experience as you can—internships, assisting other artists, or working on projects to build your portfolio. Network actively, showcase your unique style on social media and be open to feedback. And stay adaptable, as trends and techniques evolve rapidly.
“Stay passionate and persistent. Your dedication will set you apart in this competitive field.”
Q: You’ve worked backstage at London Fashion Week with celebs like Nicole Scherzinger. How has that shaped your artistry, and what can students learn from it?
A: These experiences taught me the importance of staying calm under pressure and the need for quick decisions and thinking on my feet. For students, this means embracing the unexpected and being adaptable. High-pressure gigs are all about effective communication, creative ideas and professionalism.
“Be present and enjoy the moment before it passes!”
Q: What does it mean to be part of VIVA GLAM’s mission to donate 100% of proceeds, and why does that matter to Gen Z?
A: VIVA GLAM is special because it connects beauty with purpose, supporting causes that resonate with Gen Z’s passion for positive change—they want to support brands that reflect their own beliefs.
Q: For students looking to stand out, what’s your best advice on developing a unique style?
A: Own your individuality! Experiment with trends, colours and techniques, and build a social presence that feels 100% you. Stay engaged with the community, keep learning and continue to differentiate yourself.
“Never compare your work to anybody else’s. The sun and the moon both shine, they just shine at different times.”
Q: What’s the secret to growing a client base and building a network?
A: Create a strong online presence on Instagram, TikTok, and YouTube. Network by attending industry events, assisting established artists, and collaborating with photographers or stylists. Always deliver your best work and maintain positive relationships to encourage client referrals.
“Don’t be afraid to reach out to potential clients directly and offer your services for projects that align with your goals.”
Q: What’s it like working with celebrities, and what important lessons will help students prepare for similar opportunities?
A: High-profile clients have taught me the importance of professionalism, discretion, and flexibility. Celebrities often have tight schedules and specific needs, so staying adaptable, positive and discreet are key. I’d recommend honing your technical skills, being punctual, and learning to stay calm under pressure.
“A strong reputation and being easy to work with can lead to more exciting opportunities.”
Q: In a brand space, like MAC, how do you balance creativity with commercial goals?
A: I focus on aligning my ideas with the brand's identity and audience. I use data to guide creative decisions, collaborate closely with marketing and sales teams, and develop innovative concepts that support sales and loyalty. This balance keeps my work fresh and impactful.
Q: What’s your #1 tip for students entering the world of makeup artistry?
A: Build a strong portfolio and keep practising. Constantly refine your skills, stay on top of trends, and embrace feedback. And be true to your unique style, as it’s what will set you apart in a competitive industry.
